Mitsubishi and iPhone? The Japanese brand has something in store
The brand will launch an electric vehicle based on the Foxtron Bria, with a Pininfarina design, up to 400 horsepower and a range exceeding 500 km
Mitsubishi is undergoing a period of profound transformation. In recent years, its European range has relied heavily on models derived from other brands, especially Renault. However, its next big strategic move won't come from France, but from Taiwan.
The Japanese firm is already working on a new electric vehicle developed in conjunction with Foxconn, the tech giant responsible for manufacturing millions of iPhones every year.
The project will be launched in the second half of 2026, and although the commercial name it will carry in dealerships has not yet been confirmed, the technical and conceptual basis on which it will be built is known: the Foxtron Bria, a model recently presented by Foxconn's automotive division.
Everything points to Mitsubishi adopting much of its specifications, design, and electrical architecture, adapting it to its brand identity.
This move not only expands the Japanese company's electric vehicle catalog but also highlights the growing role of technology companies in automotive development, a phenomenon that is redefining the industry on a global scale.
Italian design with the Pininfarina stamp
One of the most striking aspects of the future electric Mitsubishi is its aesthetic origin. The Foxtron Bria has been designed by the prestigious Italian studio Pininfarina, responsible for some of the most iconic sports cars in history.
The design firm itself described the project with these words: "Designed by Pininfarina, the Bria combines aerodynamic efficiency with striking Italian style. An evolution of the Model B prototype, developed in collaboration with Pininfarina, the Bria combines advanced electrical performance with refined design, offering a dynamic and luxurious driving experience."The published images reveal a vehicle with clean lines, gently curved surfaces, and a solid presence on the road.The front features two large LED strips that serve as a signature light signature, accompanied by a bumper with a central air intake and plastic details in the lower area. The side profile showcases a two-tone body, 18- or 20-inch wheels, and perfectly integrated elements, such as the door handles and charging port, which are practically hidden within the sheet metal. Overall, it's a modern, elegant design with a distinctive personality, something Mitsubishi could leverage to reposition itself within the electric vehicle segment. A compact SUV with global aspirations. In terms of size, the model will be positioned at the lower end of the C-segment. It measures 4,315 millimeters long, 1,885 millimeters wide, and 1,535 millimeters high, with a wheelbase of 2,800 millimeters. These figures position it as a compact SUV, designed for both urban environments and long journeys. The trunk offers a capacity of 320 liters, sufficient for daily family use or weekend getaways, although it doesn't aspire to be the largest in its class. Mitsubishi could make minor adjustments to the finishes or equipment depending on the target market, but the overall structure and dimensions should remain very close to those of the Foxtron Bria. A well-equipped and technologically advanced interior. The cabin prioritizes visual simplicity and technology. The dashboard is clean, with few interruptions, and concentrates information on two large screens: a 9.2-inch digital instrument cluster and a 15.6-inch central touchscreen. Below the latter is a row of physical buttons to control basic functions, a solution that is becoming less common, but still appreciated by many drivers for its ease of use. In terms of technology, the multimedia system is wirelessly compatible with Android Auto and Apple CarPlay. It also includes a 12-speaker sound system, rearview camera, power-adjustable front seats, and a full suite of driver assistance features, including adaptive cruise control and rear cross-traffic alert. Higher trim levels will add adaptive headlights, ambient lighting, a 360-degree camera, and ventilated front seats, positioning it as a competitive product against the most modern compact electric SUVs on the market. Two powertrain options and over 500 km of range. The powertrain range will be structured around three trim levels.which also determine the propulsion system.
The Elegant and Emerge versions are equipped with a 171 kW rear electric motor, equivalent to 230 horsepower. This configuration allows acceleration from 0 to 100 km/h in 6.8 seconds, a remarkable figure for a family-oriented compact SUV.
Above these is the Pioneer version, which adds a second motor on the front axle to achieve all-wheel drive. The combined power output reaches 298 kW, or 400 horsepower, reducing the 0 to 100 km/h acceleration time to just 3.9 seconds.
All variants use a 57.7 kWh battery. With this battery,the rear-wheel-drive versions achieve a range of up to 516 kilometers, while the all-wheel-drive variant reaches 466 kilometers.
In a more realistic homologation under the WLTP cycle, these figures would be approximately 430 and 400 kilometers, respectively.
In fast charging, it supports power levels of up to 134 kW DC, allowing it to go from 10% to 80% battery in about 30 minutes.

