As happens when the words themselves end up condemning the person who generates them, Javier “Chicharito” Hernández applied a classic of soccer players: blaming the press for the impact of his comments. After ensuring that he has received better treatment in his new team than in his second stage with Chivas, the forward faced total rejection on social networks that he is now trying to turn off.
With the typical shield that “the press took everything out of context,” the controversial Atlético Dallas attacker sought to minimize the storm. In his presentation with the Texan team, Hernández did not measure the weight of his statements when comparing the warmth of his new board with the coldness he experienced in the Sacred Flock, immediately earning the adjective of “ungrateful” from the fans.
The phrase that ignited the controversy in Guadalajara
The former forward of European giants such as Manchester United and Real Madrid tried to lower the decibels of the crisis. The controversy arose in an interview given to Daniel Esteve for the CW33 network in Dallas, Texas. There, Javier did not hesitate to throw the dart against the red and white leadership: "My time in Guadalajara was very difficult. The way people have treated me here, I didn't have it there. The fans treated me wonderfully [in Chivas], but many people within the club did not treat me the way Matt [Valentine] and Sam [Morton] have treated me here," he shot.
More active in networks than on the field
For his detractors, the player's position is not new. Hernández—who in his second spell with Guadalajara played better games on microphones and digital platforms than on the field—looked for a scapegoat for his own actions. His perfect target was sports journalism.
Damage control came through a video on his official accounts while he was carrying out physical work: "Hello people, I'm here training. Well, whenever I talk about Chivas it causes a lot of commotion and many media outlets take everything completely out of context."
In the same broadcast, "Chicharito" was quick to clarify that his annoyance has never been with the club's identity or with the fans: "I love Chivas. My personal opinions or even criticisms at a certain point have never been against the best fans, the players or the club that I love so much and that I have a family heritage there with my grandfather."
To close his justification, he added: “It has always been with the people and people who manage or have managed the club for a certain time, in which I feel that it can improve a lot, but well, the whole context will go in the video that I will make.” The “Dreyfus effect” and the lack of self-criticism
It should be noted that since Javier Hernández adopted the postures of personal improvement with the help of his guide Diego Dreyfus, he seems to feel with a higher moral authority. With this speech he usually questions the behavior of third parties and the media, frequently omitting the analysis of his own performance, his lifestyle and the reality of his recent professional career.