Apple has decided to end support for its video editing application called Clips, a tool that since its launch in 2017 sought to facilitate the creation of short and fun videos for social networks. As of October 10, 2025, the company will remove Clips from the App Store and confirm that it will no longer make updates to the app.

The end of an era for Clips

Clips was introduced as a quick and easy solution for making videos with effects, music, emojis, and filters, specifically designed for users who wanted to quickly share content on social platforms like Instagram or TikTok.

However, over the years, the app failed to maintain its popularity and updates became very limited, mainly focused on bug fixes. Despite its innovative features, it failed to compete in a market dominated by more advanced and powerful editing apps.

The company has indicated on a support page that new users will no longer be able to download Clips and that while existing users can still use it, support and updates will cease, which over time may make the app increasingly difficult to use. Additionally, Apple recommends that users back up their videos to their Photos library so they can view and edit them with other apps in the future.

What does the closure of Clips mean for users?

For those who were still using Clips, the good news is that you will still be able to open and use it on your current devices with compatible versions of iOS or iPadOS, and you can even download it again from your App Store account if you want. However, you will no longer receive improvements, fixes, or new features, indicating that the app is being permanently deprecated.

This closure also reflects Apple's general tendency to reduce its portfolio of less profitable applications or those that have not achieved a significant market presence, leaving room for other more robust or integrated solutions in the ecosystem, such as iMovie,which is still valid today but has also had almost no updates for years.

What options do users have now?

With the disappearance of Clips, users looking for an alternative to create short, dynamic videos can turn to other editing applications, such as iMovie, CapCut or InShot, which offer advanced features and greater flexibility. Apple has also made it clear that it is important to save all videos created in Clips in advance, since the app will no longer be functional in future updates to the operating system.

The end of Clips represents a farewell to an app that was once innovative and fun, but that over time, has failed to stay relevant in a highly competitive and constantly changing market.

The Cupertino company seems to be redirecting its efforts towards other technologies and applications that have greater potential for the future, leaving behind a tool that, although loved by some, no longer fit into Apple's innovation plans in the field of audiovisual creation for the average user.

Apple has thus marked the end of an era in the history of rapid video creation on iOS, demystifying the idea that simple apps focused on social networks have a guaranteed place in the Apple ecosystem.