After successfully concluding his 'No me quiero ir de aqui' musical residency at the Jose Miguel Agrelot Coliseum in Puerto Rico, Bad Bunny is preparing to take on one of the biggest challenges of his career: being the headliner of the Super Bowl LX halftime show, which will be held in Puerto Rico on July 15, 2026. will be held on February 8, 2026, at Levi's Stadium in Santa Clara, California, and will be broadcast on NBC.

The announcement was made official during halftime of the game between the Dallas Cowboys and the Green Bay Packers, confirming what the Puerto Rican artist had hinted at days earlier on his X (formerly Twitter) account, where he wrote: “I’ve been thinking about it these days, and after talking about it with my team, I think I’ll do just one date in the United States.” That “single date” will be nothing less than the most-watched sporting and television event on the planet.”

In an emotional message, Bad Bunny expressed: “The emotion I feel, more than for myself, is for those who ran countless yards so I could score a touchdown… for my people, my culture, and our history. Go tell your grandma, we'll be the SUPER BOWL HALFTIME SHOW.”

Bad Bunny's Second Time at the Super Bowl

This will be Bad Bunny's second time on the Super Bowl stage. In 2020, he was part of the iconic show headlined by Shakira and Jennifer Lopez during Super Bowl LIV, a performance that marked a before and after in the visibility of Latin music in the NFL.

His upcoming appearance on the halftime show comes in the midst of a golden period in his career. On September 20, he closed out his residency in Puerto Rico with a flourish with his 31st performance, titled “No me quiero ir de aqui: Una Mas,” which was also streamed live on Amazon Music, becoming the most-watched performance by a single artist in the platform's history.

The event, which brought together nearly 15,000 people at the Coliseum and millions more streaming, was described as a tribute to Puerto Rico and a historic moment for Latin music.

After this triumphant closing,Bad Bunny will kick off his ambitious "Debi Tira Mas Fotos" world tour in honor of his latest album. The tour will kick off on November 21, 2025, in the Dominican Republic and conclude on July 22, 2026, in Belgium, with more than 2.5 million tickets already sold.

His performance at the Super Bowl will be a unique and strategic stop on this global tour, just before his dates in South America—Santiago, Chile, on February 5 and 7, and Buenos Aires, on February 13.

Before Bad Bunny's announcement, it was revealed that singers Taylor Swift and Adele declined to be part of the show.