Shakira adds a new achievement to her career, this time in the world of beauty. The Colombian singer's hair product line received important recognition from Oprah Winfrey.

Through her Instagram account, the Barranquilla native announced that one of Isima's products received recognition for the best cream for wavy hair.

“Curls Don't Lie is the winner of the Oprah Beauty Award for Best Curl Cream! Three years of development to give definition, shine and control frizz to your curls,” announced the singer.

The award was given during the latest edition of the “Oprah's Favorite Things” event, a space in which Oprah shares with her audience the most outstanding products of the year in different categories, from technology to beauty.

Shakira's hair care line attracted attention for its commitment to sustainability and for offering effective solutions for different hair types, achieving a balance between nature and science.

“It's a dream to see how such a personal and close, born from a love for natural care, is valued by a figure like Oprah. This motivates us to continue innovating and taking care of those who trust our products,” the singer indicated in her publication.

Beauty specialists have highlighted that the success of this line lies in its paraben- and sulfate-free formula, in addition to having ingredients such as argan oil, aloe vera and botanical extracts that protect and strengthen the hair without damaging it.

In June, Shakira announced the launch of Isima, her new line of hair care products.

At that time, the Barranquilla native said that Isima was born from her own experiences with products that were not the best for caring for her hair, which motivated her to create her own line of products.

“It was born from my own experiences and was nurtured for years by the leading scientific minds in the industry. This is about creating something better, empowering you to expect more,” indicated.

Isima features eight products, including shampoos, conditioners, and moisturizers, developed with a patented method called trimodal, which comprehensively addresses the health of the scalp, cortex, and cuticle of the hair.